You should know this about me: I’m not a joiner. It’s probably partly an innate characteristic (my father and my daughter share this trait), partly the result of being an only child who lived in his own head much of the day. Although not entirely without social graces, I’m not adept at party chitchat. I have close friends, but I don’t make new ones easily. I did join a fraternity during college, but not until junior year and only with a chapter that was pretty much the antithesis of the standard frat.
I also appreciate that the company has made a special offer to my Chronicle colleagues who are experiencing sudden changes in their employment situations.
I haven’t leveraged LinkedIn in all 10 ways recommended by Guy Kawasaki, but Mr. Kawasaki kind of scares me with his superabundant energy. Read his account of his Extreme Profile Makeover, though, to see how even the most accomplished media figure can improve his online imprint.
Penelope Trunk at the Brazen Careerist also has a number of posts about LinkedIn, including one directed particularly to journalists and an interview with the company’s co-founder Konstantin Guericke.
The Web Worker Daily has also written 20 ways for making the most of LinkedIn.